OpenBet and Atlantic Lottery launch sports-betting platform
23 January 2012
OpenBet scores hat trick in Canada with third provincial lottery provider
OpenBet, the leading sportsbook and online gaming software supplier, joined forces with Atlantic Lottery to successfully launch its sports-betting platform. OpenBet’s platform is now used for the purchase of Atlantic Lottery's PRO•LINE sports wagers through both retail and online platforms. OpenBet’s platform also provides players with access to an extensive range of statistical content, feeds and forums.
OpenBet now provides gaming solutions for three of the five provincial lotteries in Canada: Atlantic Lottery, British Columbia Lottery Corporation and Loto-Québec. As a result of OpenBet’s increased involvement with Canadian operators, OpenBet continues to expand its operations and development team in its Montréal office, providing key support to its customers there and reflecting its commitment to this key territory.
David Loveday, Chief Executive of OpenBet, comments; “This launch is further proof of the strength of OpenBet’s technology offering and our expertise in working with major government-backed organisations across the gaming world. We are proud to be the sports-betting technology provider of choice for Atlantic Lottery. We look forward to working closely with them to provide a dynamic online gaming and betting experience to their customers.”
Joey Cormier, Sports Category Manager for Atlantic Lottery, said; “OpenBet offers us a world-class sports-betting platform and a dedicated, knowledgeable team. This was a complex technology project that involved multiple vendors and integration points. Thanks to OpenBet’s expertise, we’ve successfully launched a sports-betting experience that our players are enjoying.”
-ends-
For more information about OpenBet, please contact:
Susanna Underwood or Melanie Josey
E: susanna.underwood@openbet.com or melanie.josey@openbet.com
T: +44 (0)20 8742 1600
For more information about Atlantic Lottery, visit askaway.ca.
To view Atlantic Lottery’s sports-betting site, visit prolinestadium.alc.ca
Note to Editors:
About OpenBet Ltd (www.openbet.com)
OpenBet is the world’s leading technology provider of interactive gaming and betting solutions. OpenBet’s platform enables operators to provide their customers with the ability to bet and play in multiple languages and currencies across all distribution channels including web, mobile devices, retail outlets, call centres and interactive digital television, with a single log-in and a centralised OpenBet Account.
OpenBet's platform and products are used by the world's leading gaming operators including Ladbrokes, William Hill, Betfair, Paddy Power and SkyBet. OpenBet also works with a number of government-backed organisations including the Tote, Macau Slot (Asia), PMU (France) and BCLC (British Columbia Lottery Corporation) and Loto Quebec (North America).
OpenBet was founded in 1996. In 2008, OpenBet acquired Electracade and, in 2010, strengthened its retail offering with the acquisition of Alphameric Solutions Ltd. In 2011, Vitruvian Partners and OpenBet’s management successfully completed a management buyout of the business.
